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How to Use Email Automation to Nurture Prospects

Zoominfo

As a B2B marketer or sales professional you have a number of things battling for your attention at any given moment. Automated emails are great for showing possible buyers relevant and personalized information in a timely manner. In fact, over 20% of marketers in a HubSpot survey say that personalization improves their engagement.

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How to Use Email Automation to Nurture Prospects

Zoominfo

As a B2B marketer or sales professional you have a number of things battling for your attention at any given moment. Automated emails are great for showing possible buyers relevant and personalized information in a timely manner. In fact, over 20% of marketers in a HubSpot survey say that personalization improves their engagement.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

70% of marketers say marketing automation software is critical to their success. Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. What is marketing automation and why is it used? What are the most important marketing automation features?

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The 24 Best Email Marketing Tools

Webbiquity

form of digital marketing, there’s no shortage of marketing technology innovation in this area. Email marketers are challenged not only to make their messages stand out in that deluge, but also to provide relevant, actionable information to targeted recipients. Google Review Count: 446. Google Review Count: 270.

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Email Tracking & Engagement

GreenRope

Email continues to be at the core of any successful business marketing strategy. It goes beyond delivering content into the inboxes of your contacts, but rather curating content that is personalized based on their needs and preferences. That being said, email marketing remains at the core of the GreenRope system.