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Improve how you use White Papers for Lead Generation - Part II

Anything Goes Marketing

Send an auto-responder email letting the person know about other resources that are available. One tip that I'll add is that it's always great if you have an industry analyst like Gartner or Forrester write a white paper about your company (assuming it's a positive one!!).

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5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Forrester Research found that companies who engage early win 74% of deals, while those that do not, win around 26%. Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity.

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article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Forrester Research found that companies who engage early win 74% of deals, while those that do not, win around 26%. Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity.

article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Forrester Research found that companies who engage early win 74% of deals, while those that do not, win around 26%. Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity.

article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Forrester Research found that companies who engage early win 74% of deals, while those that do not, win around 26%. Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity.

article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Forrester Research found that companies who engage early win 74% of deals, while those that do not, win around 26%. Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity.

article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Forrester Research found that companies who engage early win 74% of deals, while those that do not, win around 26%. Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity.