Customer Experience Matrix

JULY 10, 2013

Finally, Optify has expanded into conventional marketing automation over the past 18 months and most recently added basic contact management and distribution of lead information, scores, and alerts to sales people. By contrast, the fourth trend seems to be driven by recognition that small business presents a huge opportunity.

Demand Generation Agencies 120

Demand Generation Agencies Marketing Automation Services Paid Search Agency Small Business Marketing 120

TrustRadius Marketing

NOVEMBER 14, 2019

Common automation themes include outbound and inbound lead generation, campaign management, workflows, email sequences, reporting, and analytics. Tools like landing pages and segmentation can help you to build leads and drive interest to new visitors. Forms: Survey forms, validation, and scoring are viable based on answers.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Work Management Marketing Management 40

Digital B2B Marketing

JULY 25, 2013

From marketing automation to demand side platforms to content management systems, technology puts the right message in front of the right person at the right time. Too Many Segments, Not Enough Content. However, when emails with personalized links are shared, your new hot lead may actually reflect the behavior of multiple individuals.

Eloqua 100

Eloqua Auto Responder Banners Marketo 100

Heinz Marketing

JANUARY 22, 2018

We’ve already featured some great guests and have a line up of awesome content and special guests into 2016. For the third year in a row, Conversica commissioned an in-depth study tracking lead follow-up efforts of B2B and B2C companies across a number of different industries. ABOUT OUR GUEST: . Thank you for joining us.

Marketing AI 57

Marketing AI Top of Funnel Work Management Enterprise Management 57