TrustRadius Marketing

NOVEMBER 14, 2019

These following features roll into 5 categories: Email Marketing and Online Marketing, Lead Management, Reporting and Analytics, Social Media, and Integrations. Email Management: Automation for segmentation, A/B testing, scheduling, and auto-responders is key. Lead Management Features. The data model should be consistent.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Work Management Marketing Management 40

Hubspot

DECEMBER 14, 2011

This is a guest blog post written by Hunter Boyle. Hunter also speaks and blogs about multichannel marketing with an emphasis on SMBs and nonprofits. Interestingly, subject lines are among the most popular tests, yet they often produce the smallest gains compared to other areas such as landing pages and target audiences.

Email Marketing 28

Email Marketing Effectiveness Planning Auto Responder 28

GreenRope

MARCH 12, 2020

It can be a once off email or a series of emails through a drip campaign, journey, or lead nurturing series. For consistency, we call this a "Broadcast ID", even if it's sent as a test email, form auto-responder, journey, or drip campaign. Campaign Level Tracking.

Broadcasting 52

Broadcasting Webinar Metrics Aggregators Click Rate 52