Convince & Convert
JUNE 25, 2014
Start Narrowcasting The most common misconception I run into when it comes to video is that B2B brands feel a pressure to go viral. If you narrowcast a highly targeted message capitalizing on your ideal prospect’s pain points, you’ll attract leads who have the interest and budget to actually convert and purchase your B2B solution.
Choozle
JANUARY 23, 2024
Panel discussions, including “The New Streaming Formula,” emphasized the industry’s shift from broadcasting to narrowcasting, highlighting a focus on simplicity and tailored content. The importance of data-driven creative cannot be overstated for advertisers and marketers.
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Vidyard
MAY 9, 2013
Are you diving into YouTube analytics to optimize your online video content on an ongoing basis? I call this the “set it and forget it” mind trap, typically diligent and empirically driven marketers don’t treat video analytics in the same manner as they would web analytics and conversion metrics.
Convince & Convert
MARCH 6, 2012
Maybe Narrowcasting Trumps Broadcasting. If something breaks, bad news for one of their customers, they’re actually looking at what the Klout scores re of the people who are trying to share this information and they’re making decisions. It’s just like doing some big favor for you in real life.
Single Grain
DECEMBER 6, 2019
However, video can present the same information in a format that works perfectly regardless of the device. Deliver information. You can also take a picture of a movie poster and CamFind will show you movie information, trailers, showtimes and local theaters. 20 ) Predictive & Augmented Analytics. Click To Tweet.
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