Is It Really B2B, Or Something Different All Together?
ViewPoint
JANUARY 24, 2012
He is also co-author of the book No Bullshit Social Media: The All-Business, No-Hype Guide To Social Media Marketing , available on Amazon and in bookstores everywhere. Marketing to the business consumer takes a special pedigree. What is a business-to-business marketer to do with all that? You're a P2P marketer.
120 
Let's personalize your content