Remove Adwords Remove CPA Remove Demand Remove Long Tail Marketing
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Retargeting Ads That Will Bring Your Audience Back (With Examples)

Unbounce

They doubled down on brand awareness by delivering a total of 340,000 display ads to past visitors and serving varied messaging in their Google Adwords campaign to re-capture 1,419 visitors in just three months. Sales teams not only count on us to create demand but to sustain it. Take a look at this Monday.com ad.

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PPC Isn’t Screwed — You Aren’t Doing It Right

Convert

These two reasons are not directly related to PPC platforms but where there is less demand, there are more players fighting to serve that demand, pushing PPC prices sky high. When optimizing for Cost Per Acquisition (CPA), data is king. Focus on Long-Tail Keywords. tracking accuracy got all messed up.

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17 Best Paid Media Tools for Marketers

Single Grain

CTR, long-tail keywords. Create demand for your services or products via search to reach potential consumers who are likely to express interest in what you sell. Also optimize your site for Google Ads with the AdWords Keyword tool so you can stay ahead of the competition. Quality scores. PPC best practices.

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Complete Guide to B2B Marketing

Directive Agency

The reality is that generating demand for your B2B service or product has become a juggling act of meshing different tactics across different mediums to increase marketing qualified leads (MQLs) and fill up your pipeline. Data needs to drive your decisions as you build your B2B marketing and demand generation team. Optimize bids.