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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

When you think of lead nurturing platforms you typically think of firms like Eloqua, Marketo, Aprimo, LeadLife, Market2Lead, Silverpop, even Salesforce.com is getting into the lead nurturing space. Social Media Lead flow in B2B Marketing Word spreads quickly in Social Media – sometimes more quickly. But Facebook?

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B2B Social Media Strategy - Best of B2B Marketing Zone

B2B Marketing Zone Posts

Best of B2B Marketing. A B2B social media success story - grow - Practical Marketing Solutions , October 18, 2009. Best of 2009 (So Far): AdWords Tips and Tactics, Part 1 - WebMarketCentral , October 7, 2009. B2B Marketers: Navigating the Tweet Approval Maze - B2B Marketing Savvy , October 29, 2009. October 2009.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. Reverse IP look up appears to be the new thing here.

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Marketing Automation Trends for 2010

LeadSloth

Several new vendors appeared on the market, many existing vendors experienced rapid growth, and Marketing Automation as a term gained popularity among B2B marketers. Kevin Joyce , CMO, Market2Lead. Adam Needles , Director, Field Marketing and B2B Marketing Evangelist, Silverpop. Kevin Joyce, CMO, Market2Lead ( @nivenor1 ).