Biznology

FEBRUARY 23, 2015

Here are 15 B2B case studies. Content tactics included: executive briefs, case studies, infographics, checklists, Q and A, and Brainshark video. The content marketing mix included: advertorials, display ads, email, direct mail, and a campaign website. 21% say they are successful at tracking ROI (source: Ad Age ).

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). Content’s Evil Twin: Advertorial , Wednesday, July 14, 2010. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

DECEMBER 30, 2015

Case Studies. Case studies tell the story of how you’ve helped your customers solve their problems—and they can be extremely influential in helping prospects make a purchase decision. Microsites. AT&T supports a social cause with a microsite while also building awareness for its new app.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Case Studies. Case studies tell the story of how you’ve helped your customers solve their problems—and they can be extremely influential in helping prospects make a purchase decision. Microsites. AT&T supports a social cause with a microsite while also building awareness for its new app.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168