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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

sales enablement: systems to share marketing information with sales ( Genius , SalesFusion , LeadFormix , RightOn Interactive , Optify) distributed marketing: systems shared between central marketing organizations and local branches, dealers, distributors, sales agents, etc. That''s theme number three.

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9 Best Email Marketing Tools for Small Business

BenchmarkONE

There are no shortage of email marketing tools for small businesses, which is totally logical: Email marketing remains a really powerful tool for small businesses , in part because they have more flexibility with their brand and image. Email marketing is a tremendous relationship-building channel. Drag & Drop Builder.

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Sherpa and ActiveDEMAND: Automation, Connection and Trust Through the Buyer’s Journey

ActiveDEMAND

Our integration partners at Sherpa CRM recently posted an article that discusses the importance of empathy in marketing and gives some great strategies for applying impactful messaging with automation. How can you be more empathetic in your marketing? Let’s first look at some common misconceptions around marketing automation.

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How-to Turn Your Physical Events into Webinars

ActiveDEMAND

If we’re doing a webinar with a partner, we’ll discuss potential topics and audiences to promote. Once you’ve got a way for people to sign up for the webinar, you’ll need to pick a target demographic or list of prospective attendees and build out marketing creative. Webinar Promotion. Webinar Reminders.

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Building the Foundation for a Successful Business

GreenRope

The wrong partners and employees can stunt your growth and bring more hassle in both the short and long run. When people come to us who are just starting a business, and barely have a website up and running, I always tell them that this is the perfect time to invest in key technologies such as CRM and marketing automation.

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Building the Foundation for a Successful Business

GreenRope

The wrong partners and employees can stunt your growth and bring more hassle in both the short and long run. When people come to us who are just starting a business, and barely have a website up and running, I always tell them that this is the perfect time to invest in key technologies such as CRM and marketing automation.

article thumbnail

Building the Foundation for a Successful Business

GreenRope

The wrong partners and employees can stunt your growth and bring more hassle in both the short and long run. When people come to us who are just starting a business, and barely have a website up and running, I always tell them that this is the perfect time to invest in key technologies such as CRM and marketing automation.