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The Rules of Link Building - Best of Whiteboard Friday

Moz

That's an easy way to reach out and say, "Hey, would you mind adding a link? Don't buy or sell links that pass PageRank. Link exchange. This is in the same vein as the link exchanges, where back in the day you used to submit a website to a link exchange and they wouldn't grant you that link until you also linked to them.

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Link Velocity: How to Use Link Velocity to Your Advantage in SEO

seo.co

PageRank is a number assigned to pages by Google that essentially tells us how important they are within the entire index. If you publish too often, your website will have no time to accumulate PageRank, authority, or trust amongst link participants. Linking Out.

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8 Ways to Use External Links to Improve Your SEO

Single Grain

Pro tip: When asking influencers for favors, always make it super easy for them. Pro tip: If you’re hesitant to directly swap links, as you should be since Google frowns on it , then engage in a three-way link exchange collaboration. In Google, nofollow links don’t pass PageRank and don’t pass anchor text.”

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Best SEO Link Building Guides, Techniques and Tools of 2010

Webbiquity

Noting that “link exchange is dead, ad banners are no longer all about gaining referral traffic, and buying links is more dangerous than ever before,&# Scott McLay offers an outstanding guide to link building strategies, considerations, methods and tools. Best SEO Link Building Guides, Tips and Tools of 2010 (So Far).

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

Once users upload a video, they can begin to explore all of the core Wistia features, like customizing player colors according to the brand, and adding lead generation tools or clickable links. It’s also home to one of his many valuable blogs , where he provides tips on conversion, marketing tech, and more. That community part is key.

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The Guide to Building Linked Unstructured Citations for Local SEO

Moz

A prime example of this is their Local Service Ads (LSA) program which acts as lead gen between Google and service area businesses like plumbing and housekeeping companies. Every time Bottger successfully secures a link that they’ve added to their Link Tracking List, the red X in “Links to target URL?”

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8 Off-Page SEO Strategies You Should Be Implementing Right Now

Single Grain

Don’t Neglect Niche Edits and Link Exchanges. Pro Tip: Make sure you add your NAP info to your site’s footer and that is clearly visible. Pro Tip : I suggest you use either Ahrefs or Semrush to check the potential backlinks you wish to build. Pro Tip: Quora is all about scale. Engage with Comments on Social Media.

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