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5 Reasons Why Your Ecommerce Content Marketing Is Failing

Outbrain

When building a sustainable ecommerce business, many entrepreneurs turn to content marketing as a go-to tactic. For example, let’s say you run an ecommerce store that sells pet products, and one of your popular products is a dog collar. You Aren’t Using the Right Keywords. You Aren’t Promoting Your Products Smartly.

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32 Ecommerce Growth Hacking Tactics to Try Right Now

Marketing Insider Group

Highlight Customers’ Views It doesn’t matter how beautiful your ads and brand story are — even the best marketing efforts aren’t as convincing as other customers’ recommendations. You can highlight testimonials throughout your online store or in your ads and email newsletters. Image Source: Away Need help showcasing this content?

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How to Promote Your Website for Free

Optinmonster

Offer a Lead Magnet A lead magnet is something that you offer visitors in exchange for subscribing to your email newsletter. Well, you can actually look for lead magnet ideas in Google Analytics. Consumer-facing businesses might do better on Pinterest, Facebook, or Instagram. How do you make a lead magnet?

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35 Best Lead Generation Software & Tools for Targeted Leads

Optinmonster

Usually, this is done by offering a freebie (like a coupon, downloadable, or other enticing items) in exchange for an email address. Prospecting and Outreach : Collect contact on anonymous visitors and reach out to potential leads. Advertising Tools : Drive traffic to your site from places like social media and through paid ads.

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

These tools may not have all the features for customer outreach and interaction, but you can combine them with other products in your tech stack. 10 Chatbot Access for up to 100 agents 100 campaign contacts Chat analytics Inbox views for customer conversations Shopify and WordPress integrations Zoho CRM 8.3/10

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

These tools may not have all the features for customer outreach and interaction, but you can combine them with other products in your tech stack. 10 Chatbot Access for up to 100 agents 100 campaign contacts Chat analytics Inbox views for customer conversations Shopify and WordPress integrations Zoho CRM 8.3/10

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

These tools may not have all the features for customer outreach and interaction, but you can combine them with other products in your tech stack. 10 Chatbot Access for up to 100 agents 100 campaign contacts Chat analytics Inbox views for customer conversations Shopify and WordPress integrations Zoho CRM 8.3/10