Luxury Digital Marketing Strategies: 5 Ways to Reach Buyers Online
Digilant
MAY 11, 2021
But, as we’ve seen over the past year, the COVID-19 pandemic has pushed more consumers to shop online across all verticals, luxury goods included. In 2019, 39% of luxury spending was from Millennials and Gen Z, and by 2026, as their income and disposable income increase, they’ll make up 60% of the expenditure.
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