Optimizing B2B Customer Journey with Paid Ads
FunnelEnvy
NOVEMBER 13, 2023
Paid B2B ad spend is way down. These two converging trends create a window of opportunity to increase sales and market share via B2B paid ads. What does optimizing the customer journey with paid ads have to do with these trends? At the same time, competitors in your industry may be waffling on paid ad strategy.
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