article thumbnail

Why personalization in B2B e-commerce works and how your business can benefit

Sana Commerce

Top 3 benefits of a personalized B2B website #1: Increase your conversions If a company approaches a prospect with targeted content the chance of converting the user to a buyer is significantly higher. Website personalization can inspire customer trust and help make buying decisions uncomplicated.

article thumbnail

42 Best Sales Prospecting Tools for Sales Teams in 2023

BenchmarkONE

Top Sales Prospecting Tools for 2023 Here’s a list of the best tools that will make sales prospecting much easier and more efficient. One point in Datanyze’s favor is that they take privacy seriously and exceed all legal requirements for finding information about people online.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

AI for Marketing: Best Examples of How AI Helps in Advertising

Single Grain

Here is an example table listing some goals and their description to help you define your own custom strategy: 2) Set Data Privacy Standards The next step is to familiarize yourself with relevant data protection regulations such as the General Data Protection Regulation (GDPR) or the California Consumer Privacy Act (CCPA).

article thumbnail

42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

Starbucks uses a gamified mobile app that draws on data like purchase history and location to get as personal as possible, allows customers to customize their drinks, and encourages further use with its rewards system – which skyrocketed their revenue to $2.56 billion: Dive Deeper: How AI Helps Add Personalization to Your Email Campaigns.