2018 Buying Cycle Psychographics Trends 
Valasys
NOVEMBER 21, 2019
The B2B marketing world is dynamic & trends here are subject to very negative sentimental connotation – partially because they are ephemeral & partially because it’s very tough for the brands to extract & keep abreast with the B2B marketing trends & studies that every marketer should know about in real-time.
Valasys
JUNE 10, 2019
the demographic, firmographic, psychographic, fit-data & technographic data) helps the B2B marketers achieve their goal of Conversion Rate Optimization (CRO). Video Views: A study by HubSpot in 2018, deduced that prospects on a website give priority to videos on a page over content, to learn about a product or service.
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Valasys
AUGUST 16, 2019
Specifically focusing on the demographic, firmographic, technographic, firmographic as well as psychographic digital footprints left by the prospects throughout their buying cycles the marketers can focus on improving personalization which in turn helps in customer retention a well in acquiring new customers.
Valasys
AUGUST 20, 2019
Research by Emarsys in 2018 concluded that 81% of the small & medium-sized businesses rely on emails as the primary channel for customer acquisition while 80% of them trust Emails for customer retention. People, while in various stages of their buying cycles, like to be treated as people & love to buy from people rather than brands.
Valasys
AUGUST 8, 2019
According to a research published by DMA in the year 2018, for every $1 spent on email marketing the average return is $32. Amidst the talks of social media advertising & engaging prospects by getting them to like, comment & share, one may argue if Email Marketing is a bygone trend, which certainly isn’t the case.
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