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Using Your Competitors’ Knowledge to Build Your Business

The Lead Agency

This blog was originally posted on the 8 th of April 2016 and has been updated for 2023, incorporating tools & techniques to aid in using competitors’ knowledge to your advantage! Conducting customer surveys, focus groups, or interviews aids in understanding consumer perceptions and preferences, providing valuable qualitative data.

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How to Find the Best Selling Angles For Your Shopify Store Products (With Data & A/B Testing)

Convert

Here’s 10 ways you can conduct VoC research: In-depth customer interviews Customer surveys Social media listening Sales calls Customer reviews NPS Focus groups Feedback forms Insights from sales, support and CSMs Customer behavior mapping. A high level SWOT analysis. Collecting VoC Data. Categorizing VoC Data.

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