Convince & Convert

AUGUST 27, 2015

As we approach 2016, the many ways we have to communicate and to create/consume content seem to be endless… and growing by the minute. Don’t forget “traditional” media as well – Television (broadcast), Print (newspaper, magazines), blogs (scary that blogs are now traditional media, right?). Stay Alert.

Television marketing 160

Television marketing Broadcasting Cable SMS 160

Vidyard

MARCH 15, 2017

These resources create pressure to broadcast the right messaging in their video marketing campaigns. 2016 was witness to a list of failures, proving that regardless of budget, your company’s messaging can make or break a video marketing campaign and the business attached to it. Chevy “Understands” What Millennials Want.

Video Marketing 104

Video Marketing Brand Identity Branding Paid Search Agency 104

Hubspot

AUGUST 2, 2016

They're tasked with turning brainstorming sessions and comments sourced during focus groups into campaigns that sum up everything about a brand's identity in a neat, tidy, and most importantly, interesting way. The whole thing was then broadcast live via webcam on the agency's website for anyone who was curious enough to watch.

Creativity 28

Creativity Examples Paid Search Agency Brand Identity 28

Content Marketing Institute

OCTOBER 2, 2018

Until its merger with Chilean LAN Airlines in 2016, Brazil’s TAM Airlines published an in-flight magazine – TAM Nas Nuvens (In the Clouds). The comics attracted a hugely positive response from people living with IBD as well as significant attention from broadcast, consumer and medical media. Available free from dentists across the U.K.,

Storytelling 94

Storytelling Brand Identity Branding Advertising Agencies 94