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Best of 2008: AdWords Tips and Tactics

WebMarketCentral

Even features unique to AdWords often "migrate" to other services over time, so search engine marketing (SEM) mastery begins with AdWords. This is an automated keyword bidding tool that adjusts your keyword bids based on a CPA you specify. tags: Google AdWords, search engine marketing, SEM, Yahoo!

Adwords 20
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B2B Marketing ROI

Online Marketing Institute

In the past week I have seen websites where either a design firm or a web analytics company put a hidden link back to its home page on each and ever single one of its clients’ pages. Hidden links in noscript tags certainly fall into this category. Not all web analytics code is created equal. So how do you do all of this?

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The Eight Best Social CRM Tools

Webbiquity

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. Includes marketing automation features to capture, follow up on, and nurture leads, as well as sales workflow automation, ecommerce, and analytics.

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The 14 Best Personal Productivity Tools

Webbiquity

Despite the proliferation of “labor saving” devices and process automation software, marketers (along with their colleagues in pretty much every other business function) are busier than ever. A combination to-do list for tasks and lists; calendar for planning; and assistant for automated tasks. Task Automation Tools.