KoMarketing Associates

OCTOBER 12, 2022

GA4 and Google Analytics are two separate tools, so you’ll have to complete this step even if your Google Ads is already connected to Universal Analytics (aka UA, the old Google Analytics tool.) . First, login to GA4 and select the property you want to connect to Google Ads. Then, select Product Links , then Google Ads Link : .

Google 218

Google Ads Marketing Analytics Tools B2B Marketing 218

KoMarketing Associates

AUGUST 31, 2022

If you already have goals in UA, you can use this guide from Google to convert them to GA4 conversions. . So, what are the differences between goals in UA and conversions in Google Analytics 4? UA goals only count one conversion per session. . In Universal Analytics, goals indicate a user action is a conversion.

Marketing Analytics Tools 245

Marketing Analytics Tools Conversion B2B Marketing B2B 245

EMagine B2B Blog

OCTOBER 6, 2014

The demographic data is populated by people who are logged into Google and their search history is being tracked based on their login account. On newer sites that are on WordPress, Joomla, or Percussion CMS there is a relatively simple spot to enter the UA code from your analytics so that it will be automatically encoded on every page.

Analytics 40

Analytics Marketing Automation Services Marketing Analytics Tools Webinar Metrics 40

Brightedge

JANUARY 27, 2023

Enterprise SEO platforms support multiple logins and views of data. For example, with the upcoming migration to GA4, BrightEdge not only seamlessly connects your UA Google Analytics to your new GA4 data, but it also archives your historical GA data (Google will not support historical UA accounts after December 31, 2023).

Enterprise Management 59

Enterprise Management SEO Budget Programs Work Management 59