B2B Marketing On a Budget: Thought Leadership with John Watton of ShipServ
Adobe Experience Cloud Blog
JULY 20, 2009
Tradeshows, industry associations, and seminars all remain relevant. Social media has been an important part of my strategy to increase our web footprint and traffic. We then promoted and distributed this content through low-cost media -- especially social media; feeding a Twitter account with blog posts, social releases, etc.
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