The Difference Between Prospecting and Lead Generation and Why It Matters for Your Sales Team
Belkins
JANUARY 17, 2021
There exist multiple client acquisition methods that allow for a steady influx of leads. Prospecting aims at driving short-term results, such as appointments and sales. As a result, leads get in your sales funnel and turn into loyal customers. What is a sales lead? These terms differ according to the strategy appli?ed
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