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Data Privacy Issues for SaaS Companies in the Age of GDPR

SmartBug Media

GDPR has been in effect since May 2018, yet many marketers are still adapting their marketing ops and data management to be compliant. There are many facets to this regulation, and it can be quite complex, starting with the seven individual rights of GDPR. This is probably the most important right of GDPR that affects marketers.

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Top Marketing Trends 2019: Privacy Will Drive Big Changes

Bluetext

In this and subsequent blog posts, we will discuss additional trends for 2019, including the public’s change of attitude towards social media platforms, and then assess what to expect next year in website design, digital marketing, branding, and public relations.

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30 Women Shaping B2B Tech Marketing

SnapApp

Data is at the tip of everyone's tongue these days—GDPR compliance, Facebook being Facebook, etc. Whether it’s content, email, or good ol’ public relations, she strives to delight customers and increase company revenue. What's the biggest shift/change you're seeing in the B2B tech landscape right now?

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30 Women Shaping B2B Tech Marketing

SnapApp

Data is at the tip of everyone’s tongue these days—GDPR compliance, Facebook being Facebook, etc. Whether it’s content, email, or good ol’ public relations, she strives to delight customers and increase company revenue. What’s the biggest shift/change you’re seeing in the B2B tech landscape right now?