Convince & Convert
APRIL 28, 2010
link] Ppc Mom RT @MariSmith: How To Find Your Mass Influencer Customers – [link] [Exceptional post by @jaybaer!!] He specifically addresses incremental sales: “Opinion Leaders” or “Fans” are not as effective in spreading WOM that drives incremental Sales because these efforts are “preaching to the choir”, per #1 above.
Convince & Convert
SEPTEMBER 20, 2010
link] #socialmedia – Posted using Chat Catcher [link] cubedconsulting (Cubed Consult Twitter Comment Thought we all got it by now, but more stats about B2B and B2C use of social media in marketing, etc. power to the people ? power to the people ?
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Convince & Convert
JULY 14, 2010
There is nothing new about social media; it's just modern WoM. There is nothing new about social media; it's just modern WoM. Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way.
Onalytica B2B
APRIL 27, 2017
Therefore, we’ve laid out the pros and cons for both influencer marketing and PPC so that you, as a marketer, can come to an informed conclusion of which tactic is best for you. PPC ads, while targeted and usually carefully executed, cannot be guaranteed to be relevant or of interest to the readers. Earned Media/WOM trumps all.
B2B Marketing Zone Posts
JULY 7, 2010
Great B2B Marketing Stats (in a GREAT format!) - CK’s B2B Blog , June 13, 2010 As marketers, data, statistics and factoids are our friends. CK’s B2B Blog , June 8, 2010 I recently ran across a positively terrific article on WOM penned by McKinsey’s Jacques Bughin, Jonathan Doogan and Ole Jørgen Vetvik. Tweet This!
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