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How B2B marketers can turn Facebook into a lead generating machine

Biznology

Here are a few tips on how to turn your Facebook presence into a lead generating machine. Blog posts, ebooks , infographics , and whitepapers are all great examples of content you can and should share on Facebook and are great for generating leads. But wait, you thought Facebook was only for B2C brands? 2, Don’t shill 24/7.

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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

For example, there is likely little value to a mother of becoming a fan or follower of the Pampers brand for the sheer sake of brand support – but she might benefit from a Twitter feed offering tips or linking to articles on avoiding diaper rashes or toilet training. There are plenty of exceptions to prove the rule. Fascinating.

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