Industrial Marketing Today

APRIL 23, 2012

Yes, I do get it that the lines between work and personal lives have blurred thanks to today’s hyper-connected world where everybody is always “On.” Call it P2P (Person-to-Person) marketing if you will. From One Engineer to Another® blogs from Indium Corporation. I know it’s Emerson again.

Peer-to-peer 60

Peer-to-peer Work Management Content Marketing Marketing Management 60

Vidyard

APRIL 17, 2015

Featuring an all-star lineup of speakers and keynotes, and a huge partner showcase in San Francisco’s iconic Moscone Centre, Summit educated and inspired marketers on topics from storytelling with content to managing employee engagement. I was just making content that met what people needed.”

Narrowcasting 51

Narrowcasting Advertising Agencies P2P Work Management 51

Webbiquity

OCTOBER 8, 2019

The next largest expense is usually content production: website copy, blog posts, marketing collateral, white papers, ebooks, video, infographics, social media posts, etc. This makes sense when you consider the number of layers in the production-to-purchase process. It’s what you can do with the product that is exciting.

Enterprise Management 235

Enterprise Management Work Management Marketing Management B2B Marketing 235

Heinz Marketing

JULY 16, 2018

There should be some kind of rule, once it gets to that level, where we’re forced to meet each other, because I don’t think we’ve ever actually shaken hands and met the other person. Me, as a consumer, I just think about how I buy the products that I buy. I’ve heard it described as P2P, people to people.

Top of Funnel 41

Top of Funnel Conference B2B Sales Copywriting 41