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Why would a company ever outsource anything?

ViewPoint

That’s essentially what PointClear clients do when they engage us for outsourced lead generation. Eliminate the time, expense and distraction of setting up your sales telemarketing, business development or inside sales organization. Save yourself the management headaches of keeping those positions filled.

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Sales Pipeline Radio Episode 162: Q & A with Dan McDade @dandade

Heinz Marketing

I wonder just to be somewhat, you’re saying, do we see organizations put so much focus on automation and systems, that when it comes to having that personal conversation. Matt Heinz: Y ou were The President and CEO of PointClear, for over 20 years, and so saw a lot of this development happen.

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What Percent of Leads Should Sales Close?

ViewPoint

The first principal in #ABM is to focus the organization on a single, tightly defined market. To the extent everyone in the organization is focused on the same targets, the close rate will be greater than if the organization has a diffused focus. This is why account-based marketing processes are so important.

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‘The Truth about Leads’ Is Just That

Paul Gillin

McDade Is an entrepreneur whose company, PointClear , helps businesses improve their prospecting and lead nurturing. This behavior contributes to the chasm that exists between marketers and sales people in many organizations, particularly B2B companies. Sales people don’t effectively follow up on longer-term opportunities.

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The Skinny on Lead Nurturing - 11 Experts Weigh In (part 2 of 2)

ViewPoint

Telemarketing jumped into the system when a large recession devastated their business model of lead generation, and appointment setting was not enough to keep them going. By leveraging business intelligence and analytics solutions such as Lattice Engines, sales organizations are able to know precisely what targets they want to go after.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. Until you have the correct people in your organization, bought in and in alignment, you may as well not both pursuing any kind of lead management solution for your company.