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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

According to a report by Referral Rock, 81% of the marketers acceded that an exceptional service was their method for promoting the word of mouth marketing & that 60% of the marketers track their word of mouth referrals by simply questioning their prospects & customers how they feel about their businesses.

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How B2B Marketers can Attract Gen Z to Improve Their Brand Value

Valasys

Focus on Social Media Marketing Strategies : According to Criteo, the most popular social media channels for Gen Zers are YouTube, Snaphat & Instagram. Marketers need to focus on & optimize their multi-channel attribution strategies.

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How Display Advertising Benefits B2B Businesses

Valasys

The practice of advertising on websites or apps or social media channels through banners or text formats, images, flash, video & audio is called display advertising. Discovering the available Media Options & Publishers: There are several media buying channels and industry-specific publishers, to get display ad campaigns started.

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SEO beyond Search Engine Optimization: Convergence with Content Strategy & Towards a Holistic Strengthening of Digital Capability

Valasys

update) which came into existence in August 2018 & focused primarily on promoting Expertise, Authoritativeness & Trustworthiness (E.A.T). Comparing KPIs across several social channels after benchmarking the competitors online for their social endeavors, also aids in improving the rankings on the SERPs.

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How to Design, Manage & Optimize Multichannel B2B Content Strategies

Valasys

According to a research published by Gartner, B2B marketing campaigns that integrate four or more digital channels outlast those which assimilate only single or dual-channel programs by generating up to 300% more Return on Investment (ROI). update their email addresses, contact information or even to reset their email preferences.