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PayPal’s new ad business could be good news for financial marketing

illumin

This division will develop fresh ad formats, building on PayPal’s first ad product, Advanced Offers. He also led the product strategy for Amazon’s advertising business and was the former CEO of Sizmek, one of the largest independent global advertising platforms. And it’s not just PayPal.

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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

In 2012 while working and traveling for Phi Delta Theta General Headquarters, he launched The Traveling Unicorn , an Instagram account documenting his journeys—but in a unicorn mask. I saw this simple post from Jacob Shipley on LinkedIn and he captured my thinking perfectly: Social media isn’t B2B or B2C.

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23 Outstanding Social Media Marketing Guides

Webbiquity

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. All are steps along the journey — critical steps.”

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Yours in Marketing Episode 6 – Starting a Podcast with Adam Posner

Directive Agency

Obviously you can’t really be on Instagram or LinkedIn without knowing Gary Vaynerchuk, so you-. For me, it’s about finding resources for video production, for audio production that I could spend a little bit of money here and then use my time to make more money in another client or another step.