KoMarketing Associates

JANUARY 26, 2016

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). As Oracle notes , “Just as buyers use social media to learn about you, use the same tools to keep up with them.”.

Social Media 96

Social Media Media B2B Tips 96

Directive Agency

JULY 15, 2019

On this episode, we speak with Tim Soulo, the Chief Marketing Office and Product Advisor at Ahrefs. Now if you don’t know what Ahrefs is, it is one of the, if not the, best SEO tools out there. We talked about how B2B leaders can leverage SEO tools to grow their businesses. So we talked about the future of SEO.

SEO 40

SEO Paid Content Budget Programs Tools 40

Buzz Marketing for Technology

JUNE 27, 2008

Many IT departments saw it as another facet of technology -- as competition for resources and as little more than an extension of the document management and website management functions they were already responsible for. cultural anthropology tools).

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Directive Agency

JULY 22, 2019

Obviously you can’t really be on Instagram or LinkedIn without knowing Gary Vaynerchuk, so you-. For me, it’s about finding resources for video production, for audio production that I could spend a little bit of money here and then use my time to make more money in another client or another step.

Paid Content 40

Paid Content Paid Search Agency POS Work Management 40

Online Marketing Institute

DECEMBER 9, 2009

Typically, B2B markets are smaller, products and services are more complex, and sales cycles are longer. For B2C websites, the majority of content focuses purely on product information. The target keyword glossary, therefore, included both specific product terms and issue-based terms. Content is key for B2B websites.

Search Marketing 40

Search Marketing Online Marketing Work Management B2B Marketing 40

Convince & Convert

SEPTEMBER 15, 2011

I like to think of the acronym B2C and B2B as really being more like P2P now, people to people. Jay: Do you find that as more and more people gravitate towards social media and start to use the tools and the shortcuts that we lose some of those soft skills, that we misplace those? What resources do you have available?

Curation 145

Curation Work Management Marketing Management Lock-In 145