NetLine

DECEMBER 18, 2023

Intent data is a collection of behavioral data points that help identify prospects at the account- or buyer-level with a high propensity to convert based on their level of interest in a product or service. First, implement benchmarks for the leads captured and nurtured without intent data.

Intent Data 64

Intent Data Intent Top of Funnel Ideal Customer Profiles 64

Zoominfo

JULY 25, 2023

The goal is to make such a strong impression and business case that B2B leads show high purchasing intent, and sales can engage and eventually convert them. Why Invest in B2B Lead Generation? From sales to marketing to overall business benefits, there are many reasons to invest in B2B lead generation tools and strategies.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

PureB2B

MAY 30, 2022

You’re probably thinking to yourself ‘if there was such a thing, I’d be closing hundreds of sales per month…’ Enter: intent data. ? Buyer intent data gives you unparalleled insight into your prospect’s behaviour through the use of intent signals. What is intent data? Capture interest during the buyer journey.

Buyer Intent 62

Buyer Intent Intent Data Intent Work Management 62

Inbox Insight

JANUARY 5, 2023

Quality intent data can considerably help Marketing teams in their lead gen and demand gen activities. Real purchase intent data allows members of the GTM team to see a buying group alongside the buyer journey thanks to the sheer variety of intent signals being generated by individuals.

Demand Generation 52

Demand Generation Demand Generation Agencies Top of Funnel Demand 52