Circle Studio

NOVEMBER 23, 2021

As we approach the end of 2021, it’s time to look at key 2022 B2B marketing trends that will emerge in the year ahead. As we have seen in previous years, 2022 will reflect the ongoing evolution of many B2B marketing trends. So what macro trends will likely have the biggest impact on firms in the coming year?

Marketing AI 193

Marketing AI Trends B2B Marketing SWOT 193

xiQ

OCTOBER 4, 2023

Founded in 2017, xiQ combines cutting-edge AI with deep analytics to provide real-time account intelligence, marketing engagement metrics, and actionable intent data. Its ability to simplify the SWOT analysis process is revolutionary. Consider a team that once manually mapped SWOT insights to offers or strategies.

SWOT 62

SWOT Analysis Intent Data Training 62

Valasys

JUNE 25, 2019

Don’t just consider emulating competitors but also consider how the best trends from outside the industry can be incorporated into your own social media strategies to renovate them. Also, focus more on trend mapping by mixing vital KPIs derived across marketers; rather than just copying them.

Advertising Benchmark 58

Advertising Benchmark Social Media Peer-to-peer Media 58

Valasys

FEBRUARY 10, 2020

Analyzing the intent data of the customers from the first & third-party sources gives marketers an idea to collect truly relevant customer information & implement the data-driven customer insights to make wiser business decisions. Evolving trends of Customer Experience Management in 2020.

Enterprise Management 52

Enterprise Management Work Management Marketing AI Marketing Management 52

Unbound B2B

JANUARY 11, 2023

There is no secret that buyers’ behaviors and market trends never remain still. Run a SWOT analysis on your competitors B2B marketers should keep one eye on their competitors at all times. This data is accessible across organizations, which aids in the alignment of sales and marketing to strengthen your ABM campaigns.

Sales Management 40

Sales Management B2B Sales Marketing AI Top of Funnel 40

Valasys

AUGUST 6, 2019

KickFire recently incorporated all-new IP for the segment-specific firmographic & intent data targeting of the key accounts. Such type of content needs minor repurposing at times, often with updated statistics & emerging trends which weren’t in existence at the time of the creation of the content.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45