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Top-10 Demand Generation Vendor Blogs

LeadSloth

Hubspot Internet Marketing Blog. Hubspot is probably both the most active and most popular blog of this list. It is about Internet marketing: very interesting posts about SEO, PPC and Social Media. Market2Lead Marketing Automation and Lead Management blog. Marketo Modern B2B Marketing Blog.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. Or disagree with the list…) On the other side, I see solutions more oriented toward marketing and enabling a “pull” model, one focused on letting prospects engage at their own pace. I’m sure I forgot a few.

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4 Failing Marketing Relationships You Need to Fix ASAP

Hubspot

If you use a content manager -- like HubSpot or WordPress, for example -- you can easily create a site from scratch and customize it without touching any code. Integrate your sales and marketing software. 4) Between Online and Offline Marketing. Keep it simple. 3) Personalize with relevant content.

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15 Need-To-Know Lead Qualification Stats for B2B Marketers (with Takeaways)

SnapApp

Close leads faster : Market2Lead found nurtured leads have a 23% shorter sales cycle. Forrester Research via HubSpot). Takeaway: Smart marketers follow the ROI, and stats like these make nurturing your leads a hard tactic to argue with. It makes sense when you consider inbound leads came to you, not the other way around.

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Marketing Automation Trends for 2010

LeadSloth

Integration of Social Media, Inbound Marketing and Marketing Automation. Sales & marketing alignment. Kevin Joyce , CMO, Market2Lead. Scott Mersy , VP Marketing and Products, Genius.com. Adam Needles , Director, Field Marketing and B2B Marketing Evangelist, Silverpop. Maria Pergolino , Sr.

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What Your Sales & Marketing Teams SHOULD Be Talking About

Hubspot

At HubSpot, we also include a field on our forms that asks our visitors to identify their biggest marketing challenge. In fact, according to Market2Lead , nurtured leads have a 23% shorter sales cycle. In other words, before your visitors download your content, ask them to provide you with a few pieces of info about themselves.