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You’re doing a terrible job with search and social

Biznology

The initial conversation generally almost always reveals that the client feels victimized by Google. They’re looking for the easy solution (generally, buying more backlinks and optimizing tags and copy) but Google has evolved quite a lot in the recent past and things will never be the same again. You’ve a Chequered Past.

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101 Ways to Improve Your Website’s SEO & Improve Your Google Rankings

seo.co

When you’re looking for something—a good restaurant to eat at, the name of a good tax attorney, or just a random fact about the movie you’re watching—you usually turn to Google. As you’ll see in some other URL-based optimization techniques, Google prefers to keep things as short, simple, and as straightforward as possible.

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Your website sucks

Biznology

Also, Flash- or Graphics-based websites are not indexable by Google (and, out of pity, Bing). Even if a website is merely a formality, it surely means a lot to Google when it comes to reliability, reputation, organic search, and Google Authorship. and your content management system (CMS) being severely out-of-date.