Forrester Optimization Statistics Trade Show 
Customer Experience Matrix
SEPTEMBER 3, 2009
Summary: Here are links to about twenty studies with statistics on online media consumption and advertising spend. Search still earns the bulk of online advertising fees because it's a gateway to other content, and perhaps because it's the easiest Web advertising to buy and optimize. Where are marketers moving their budgets?
Marketing Insider Group
DECEMBER 1, 2021
A report from Forrester indicates that 92% of marketers have seen an increase in personalized marketing. To take advantage of “near me” searches, optimize the natural language of the pages or posts you rank for with these search terms. Here’s an impressive statistic: 85% of people trust content made by other users.
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ViewPoint
MAY 5, 2015
In the same blog he goes on to quote Forrester’s Laura Ramos: In earlier studies, Forrester found that at least half of B2B marketers surveyed did not have well defined L2RM processes or failed to follow the ones they did have in place for activities like lead scoring, nurturing and recycling and management. Testing and optimization.
GreenRope
DECEMBER 14, 2016
A study by Forrester shows the following compelling statistic: “44% of online consumers say having questions answered by a live person while in the middle of an online purchase is one of the most important features a website can offer.” Your ads will show up based upon the keywords you use to target.
GreenRope
DECEMBER 14, 2016
A study by Forrester shows the following compelling statistic: “44% of online consumers say having questions answered by a live person while in the middle of an online purchase is one of the most important features a website can offer.” Your ads will show up based upon the keywords you use to target.
GreenRope
DECEMBER 14, 2016
A study by Forrester shows the following compelling statistic: “44% of online consumers say having questions answered by a live person while in the middle of an online purchase is one of the most important features a website can offer.” Your ads will show up based upon the keywords you use to target.
GreenRope
DECEMBER 14, 2016
A study by Forrester shows the following compelling statistic: “44% of online consumers say having questions answered by a live person while in the middle of an online purchase is one of the most important features a website can offer.” Your ads will show up based upon the keywords you use to target.
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