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Content + Intent Data: The Rise of First-Party Data

Content4Demand

How are B2B companies using intent data to inform the content they’re creating in terms of topics and formats? For B2B marketers, this is highly prized information. Each contact record is built with unprecedented speed and accuracy and is TripleCheck® validated to ensure all information is 100% correct.

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B2B Budgeting for 2015: 10 Key Marketing Research Reports & Guides

KoMarketing Associates

Software Solutions Used. Why It’s Significant: This report provides a one-stop location for information on Internet usage, social media adoption, and mobile penetration worldwide and across key geographical markets. Forrester’s New B2B Buyer. Searchmetrics’ SEO Rank Correlations And Ranking Factors 2014.

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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates. Almost 4,000 people are following the dedicated Twitter account of Kodaks commercial digital printing solutions. Are you following @kodakidigprint on Twitter?

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Sutton concludes, “Clearly, SEO is more effective at attracting attention and ultimately converting people. You’ll learn from this fascinating infographic that Forrester Research estimates that $716 million was spent on social media marketing in 2010, and the figure will reach $3.1 Social Media Use in Big Companies.

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Best Practices for Technology Marketing

KEO Marketing

According to Forrester Research, B2B marketers who implemented marketing automation software increased their sales pipeline by an average of 10%. Another Forrester study concluded companies that excel in lead nurturing generated 50% more sales-ready leads at 33% lower cost per lead.

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How to Write Marketing Copy that Converts More Leads [Video]

Golden Spiral

And we specialize in the health tech space, those who are creating software or other technological solutions to improve healthcare. Another is to think about, uh, the analyst reports that you can that are not behind a paywall, um, that are not gated from IDC and Gartner and Forrester. So let's talk about SEO.