I Wanted to Convert on Your Landing Page, But I Couldn’t. Here’s Why.
Unbounce
MAY 15, 2019
And there’s a cost to you as an advertiser. According to a LinkedIn study, in fact, more than 80% of tech buyers skip downloading gated content. That means for advertisers gating their content, the potential pool of converters is just 20% of the traffic they paid for. I know you’re doing the best you can with the tools you have.
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