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How to Become a Household Name

Hubspot

It’s every brand marketer’s dream for their product, service, or website to become so ubiquitous it replaces the name of the original concept. In this blog post, we’ll dive into the stories of four brands that turned product names into verbs that then replaced the generic terms, along with lessons for marketers on how it was done.

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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

In the very first release, Plus has a killer integration with Picasa (Google’s photo service), and its live video chat feature (called Hangout) could very easily become a Skype killer. Recognize that Google actually owns the first AND second biggest search engines in the world, since YouTube is currently #2.

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article thumbnail

Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

In the very first release, Plus has a killer integration with Picasa (Google’s photo service), and its live video chat feature (called Hangout) could very easily become a Skype killer. Recognize that Google actually owns the first AND second biggest search engines in the world, since YouTube is currently #2.

Google 151
article thumbnail

Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

In the very first release, Plus has a killer integration with Picasa (Google’s photo service), and its live video chat feature (called Hangout) could very easily become a Skype killer. Recognize that Google actually owns the first AND second biggest search engines in the world, since YouTube is currently #2.

Google 150
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Publishing’s revolutionary breakout: always-on, multi-way connections in shared life spaces

Biznology

This is the bull’s-eye demographic for many companies’ marketing. In frequency of use order, the largest chat apps vendors are Skype for Business (50%), Slack (14%), Google Hangouts (11%), Microsoft Teams (7%), Atlassian HipChat (2%) and Workplace by Facebook (2%). Everyone can enjoy people-first superpowers. Every day 4.75