Buzz Marketing for Technology

JUNE 27, 2008

Pre-assemble a file of possible leave-behinds -- cheat sheets, step-by-step instructions, FAQs, bookmark lists etc. Develop and disseminate (with simple one-page instructions or FAQs) routines and practices for effectively capturing, filing and finding relevant knowledge in the context of what it is to be used for.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Single Grain

SEPTEMBER 16, 2022

These social networks enticed users to engage in specific actions and content creation, including recommendations and referrals – from convincing us to share photos online with particular friend groups to entrusting our homes to unknown travelers on Airbnb and even getting into a stranger’s car with Uber. social network websites.

Marketing AI 29

Marketing AI Web 2.0 Paid Content Peer-to-peer 29

Convince & Convert

SEPTEMBER 20, 2010

With regards to the debate on Twitter vs. Facebook influence – or the influence potential of social networks altogether, I think the influence opportunity is there, but correct execution, and the ability to accept its indirect relationship to sales growth, is critical for realizing it. Social networks are for exposure.

Twitter 145

Twitter CRM Business Paid Search Agency 145

LEADership

AUGUST 20, 2013

REALIZE THAT PHONE CALLS CAN STILL TRUMP FAQ PAGES. Buyers have a question and they want an answer now without having to spend another extra minute looking at your FAQ page. Your organization is B2B but your buyers still care about P2P (person-to-person)—don’t treat them like they are just a number in your prospect list.

Lead Generation 40

Lead Generation Search Marketing Lead Scoring Lead Ranking 40