Martech

FEBRUARY 12, 2024

Performance marketing is a crucial tool for growing brands, but over-reliance can backfire as competition intensifies. Learn how gradually shifting focus toward brand storytelling and relationship-building can lead to increased loyalty and organic growth over the long term.

Marketing Attribution 98

Marketing Attribution Ideal Customer Profiles Marketing & Strategy Marketing Strategy 98

Martech

APRIL 22, 2022

Artificial intelligence (AI) in marketing leverages machine learning to make automated decisions. With AI, brands can boost the ROI of marketing campaigns through predictive modeling, advanced segmentation, and personalization. In this piece, we will dive deep into the value of AI technologies in marketing. Campaign ROI.

Marketing AI 143

Marketing AI Marketing Attribution Digital Asset Management Work Management 143

LeanData

FEBRUARY 23, 2016

LeanData products make sales and marketing teams more efficient. LeanData Clarity, our newest demand-management solution, gives marketers an unprecedented ability to drive revenue. The Challenges of Marketing Attribution. Solving the Riddle of Marketing Attribution. The party is over.

Marketing Attribution 45

Marketing Attribution Allocation Burn Rate Terms and Conditions 45

LeanData

NOVEMBER 8, 2016

All / Marketing Operations / Sales Development / Sales Operations /. Theme: How research-leader SiriusDecisions built a best-practice forecasting model for the business. Nick Ezzo, vice president of demand generation, Host Analytics Title: “Combining the Power of Predictive Analytics and Lead Management”. They should.”.

Elasticity 45

Elasticity Account Based Marketing Marketing Attribution Enterprise Management 45

LeanData

FEBRUARY 23, 2016

LeanData products make sales and marketing teams more efficient. LeanData Clarity, our newest demand-management solution, gives marketers an unprecedented ability to drive revenue. The Challenges of Marketing Attribution. Solving the Riddle of Marketing Attribution. The party is over.

Marketing Attribution 40

Marketing Attribution Allocation Burn Rate Terms and Conditions 40

LeanData

FEBRUARY 23, 2016

LeanData products make sales and marketing teams more efficient. LeanData Clarity, our newest demand-management solution, gives marketers an unprecedented ability to drive revenue. The Challenges of Marketing Attribution. Solving the Riddle of Marketing Attribution. The party is over.

Marketing Attribution 40

Marketing Attribution Allocation Burn Rate Terms and Conditions 40

LeanData

FEBRUARY 23, 2016

LeanData products make sales and marketing teams more efficient. LeanData Clarity, our newest demand-management solution, gives marketers an unprecedented ability to drive revenue. The Challenges of Marketing Attribution. Solving the Riddle of Marketing Attribution. The party is over.

Marketing Attribution 40

Marketing Attribution Allocation Burn Rate Terms and Conditions 40