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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

People feel close to the ones close to them & therefore, online as well as offline word of mouth marketing has a strong influence on driving the purchase decisions of the prospects. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

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6 Tips to Evolve Your Content Strategy in 2020

Valasys

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel.

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How Omnichannel Reputation Management Assists in B2B Branding

Valasys

With the popularity of the internet & social media arose the multi-channel & omnichannel marketing tactics which ultimately obliged & gave birth to the strategies for omnichannel reputation management, together with approaches for managing public relations as an essential part. Furthermore, a study by Cone Inc.

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How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

The traditional text-based methods of content creation need to be complemented with visual imagery & video marketing. The realm of social media, as well as, the primary domain of a website needs to have a blended strategy for storytelling employing text-based & visual storytelling.

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10 Benefits of Employing a Powerful Content Syndication Strategy

Valasys

The following methods can be employed for by the brands to benefit the most from content syndication: Republishing the best-performing pieces of content on websites with higher domain authority. Guest posting for a website with higher domain authority & syndicating it later to the parent website; also to Medium or LinkedIn.

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Inbound Marketers & Growth Hackers: A B2B Enterprise Needs Both

Valasys

Focus on Influencer Marketing : Connecting with influencers within a specific niche or those with a relevant follower base is always a good idea. Word of Mouth Marketing (WOMM) is beneficial for both the retention of existing customers as well as for the acquisition of new customers. Creating SEO-friendly Content : .