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20 Ways to Generate ROI from a Corporate Blog

Webbiquity

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. Offer a free trial of your product (if practical).

ROI 100
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Content Curation in B2B Marketing

Online Marketing Institute

Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. Â Pure content creation is demanding.

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Strategic Guy: Three Phases of Social Media Maturation

Online Marketing Institute

Phase One: Pockets of Innovation Strategic typically engages with a client in a pilot program environment, with the scope of work aligned with a funded requirement, such as a product launch, thought leadership campaign or industry conference. This internal buzz stimulates action. There is now a baseline. Government is Where It’s.

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Your Customers Love You, and This is Why

GreenRope

Everywhere marketers turn these days, people are talking about customer experience. Many companies, especially big companies, drop the ball on service. not outsourced) customer service team. Almost half of our company is in customer service, a decision that was made on purpose. If you can, you differentiate yourself.

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Your Customers Love You, and This is Why

GreenRope

Everywhere marketers turn these days, people are talking about customer experience. Many companies, especially big companies, drop the ball on service. not outsourced) customer service team. Almost half of our company is in customer service, a decision that was made on purpose. If you can, you differentiate yourself.

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Your Customers Love You, and This is Why

GreenRope

Everywhere marketers turn these days, people are talking about customer experience. Many companies, especially big companies, drop the ball on service. not outsourced) customer service team. Almost half of our company is in customer service, a decision that was made on purpose. If you can, you differentiate yourself.

article thumbnail

Your Customers Love You, and This is Why

GreenRope

Everywhere marketers turn these days, people are talking about customer experience. Many companies, especially big companies, drop the ball on service. not outsourced) customer service team. Almost half of our company is in customer service, a decision that was made on purpose. If you can, you differentiate yourself.