Adobe Experience Cloud Blog

JANUARY 28, 2014

A marketing automation platform is the key technology behind marketing practices like lead generation, segmentation, lead nurturing and scoring, relationship marketing, cross-sell and upsell, retention, and marketing metrics. In short, marketing automation enables you to succeed with every other technology on this list.

CMO 48

CMO InsideView Lead Ranking Top of Funnel 48

ClickZ

JUNE 20, 2019

Key features : Salesforce integration, CRM, social media management, automation, search engine marketing, intuitive out-of-the-box templates, automated engagement, segmentation, A/B testing, Spam Checker, social media integration, campaign rules. Cost: Plans begin at $1,000 per month.

Marketing Automation Services 101

Marketing Automation Services Enterprise Management Marketing Management Email Marketing 101

Online Marketing Institute

JULY 31, 2009

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. Direct marketing lists? Folks, at less than 20 employees, many of you look more like boutique agencies than true technology providers. Lead farming? Prospect lists?

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40