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3 Marketing Technology Hurdles in 2019 and How to Avoid Them

SmartBug Media

Jennifer Groese is the CMO at Winmo and currently oversees all marketing operations, including customer acquisition, product adoption and advocacy, and retention and experience. Thirty-three percent of brands feel that their biggest challenge in marketing measurement is data complexity. Using Data to Its Full Potential.

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Scaling every stage of your ABM Program with Insight

Business Brainz

No one can deny how crucial insight is for the success of any marketing strategy. Be it an inbound marketing strategy or an ABM strategy, insight is the bedrock to scaling any marketing program. B2B marketers and ABM practitioners rely heavily on authentic and relevant insight to scale their ongoing ABM programs.

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Summer Reading for B2B Marketers: 10 Must-Read Blogs to Get Back in the Zone

Adobe Experience Cloud Blog

Author: Graham Gallivan As we move towards the end of the dog days of summer, your marketing strategy shouldn’t cool down with the weather. While your prospects may have been out on vacation throughout the summer, they’ll be back at their desks in no time. With summer coming to an end, you need to be on your A-game.

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

Why Complete Marketing Automation is the only #Martech you Need. We all need a little sweetness in our lives. According to EmailMonday, “On average, 49% of companies are currently using marketing automation. What is a Complete Marketing Suite? Enter, marketing software. Enter, marketing software.

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

Why Complete Marketing Automation is the only #Martech you Need. We all need a little sweetness in our lives. According to EmailMonday, “On average, 49% of companies are currently using marketing automation. What is a Complete Marketing Suite? Enter, marketing software. Enter, marketing software.

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

Why Complete Marketing Automation is the only #Martech you Need. We all need a little sweetness in our lives. According to EmailMonday, “On average, 49% of companies are currently using marketing automation. What is a Complete Marketing Suite? Enter, marketing software. Enter, marketing software.

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

Why Complete Marketing Automation is the only #Martech you Need. We all need a little sweetness in our lives. According to EmailMonday, “On average, 49% of companies are currently using marketing automation. What is a Complete Marketing Suite? Enter, marketing software. Enter, marketing software.