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The Best Marketing Conferences of 2020

Marketing Insider Group

Topics covered include content strategy, usability and design, customer engagement, social media, targeting and optimization, marketing automation, and more. Planned by editors from Search Engine Land, the two-day event includes case studies, demos, presentations and workshops led by some of the biggest names in the industry.

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#SMX West 2013: Top Tips, Tools & Takeaways

KoMarketing Associates

Rhea Drysdale ( @rhea ) of Outspoken Media noted that what was supposed to be 2%, has turned into 68% for their company site. Duane Forrester ( @duaneforrester ) of Bing suggested you assign a value to each of your URLs. not only on your main site, but also on social channels like Facebook, Google+ and Twitter.

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30 Women Shaping B2B Tech Marketing

SnapApp

Data is at the tip of everyone's tongue these days—GDPR compliance, Facebook being Facebook, etc. Also: At my previous company, we implemented a website and content strategy that literally doubled our demo conversion rate. . . . traditional social media advertising like buying Facebook ads). Rachel Ferrigno.

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30 Women Shaping B2B Tech Marketing

SnapApp

Data is at the tip of everyone’s tongue these days—GDPR compliance, Facebook being Facebook, etc. Also: At my previous company, we implemented a website and content strategy that literally doubled our demo conversion rate. traditional social media advertising like buying Facebook ads). Rachel Ferrigno.

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The Ultimate Guide On How To Nurture Leads (+ Convert Them To Paying Users)

Albacross

Consider this: According to research from Forrester, companies that excel at lead nurturing generate 50% more sales at a 33% lower cost. Some leads might also sign up for product demos and webinars, or get in touch with you and request for custom pricing sheets. 1: Social Media. Being Responsive On Social Media.

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Lead Nurturing: The Definitive Guide (2019)

Albacross

Consider this: According to research from Forrester, companies that excel at lead nurturing generate 50% more sales at a 33% lower cost. Some leads might also sign up for product demos and webinars, or get in touch with you and request for custom pricing sheets. 1: Nurture Leads With Social Media. The bad news? The good news?

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What is Customer Experience (CX)? Definition, Design, Management, Trends and Examples!

Martech Advisor

For example, an ecommerce business takes steps to improve website design in such a way that it increases customer interest in its products, reduces the effort required to discover or find products, eases checkouts and payment process etc. Augmented reality for immersive demos and CX. Be customer-centric. nillion in 2021.