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Account Based Marketing Strategies: 7 Tactics to Improve Campaign Performance

DealSignal

These departments can provide valuable information to support your campaigns, such as insight about underutilized features that would actually solve a common customer pain point you are building a campaign around. This is crucial among account based marketing best practices but is often overlooked.

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Intent Data: How to Generate Quality Sales and Marketing Leads

DealSignal

For example, if a user searches and reads an article about “cloud computing” and “big data,” that means that they have an interest in, and potentially the intent to purchase, services related to those topics. What types of intent data are there? This can be vendor comparison guides, case studies, and more.

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Account-Based Marketing Strategies: 7 Tactics to Improve Performance

DealSignal

These departments can provide valuable information that can support your campaigns, such as insight into underutilized features that would actually solve a common customer pain point you are building a campaign around. Request a demo now and see how DealSignal can fuel your revenue engine! GET THE DEMO! #2