ViewPoint
JANUARY 26, 2012
Your website The source of your cheapest and most qualified sales leads is right at your fingertips: your company website. Supplement your registration efforts with technology from vendors like NetFactor and Demandbase. Business marketers spend an average of 18.6%
Biznology
MAY 29, 2013
Lead generation. The perennial number one goal of just about every business marketer is generating sales leads. If you make the effort, your website can be a productive source of high quality, low cost leads for our sales force. So don’t squander the opportunity to turn your website into a lead generation tool.
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