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Top-10 Demand Generation Vendor Blogs

LeadSloth

In my previous post I listed the Top-10 Demand Generation blog by marketers and consultants. Today I’ve put together a list of vendor blogs. In alphabetical order: ActiveConversion B2B Marketing Blog. Pardot Corporate Blog and Adam Blitzer’s B2B Marketing ROI blog.

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Apparently It’s Now Safe (Again) to Use “Free” in a Subject Line

The Point

In follow-up to the recent 2013 Marketo Summit , the marketing team at ReachForce , a leading provider of B2B data services, sent a message to attendees (including this blogger) crowing about the success of their traffic builder campaign , an email that generated a 42.8% The subject line that generated such success?

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The Lead Generation-Inbound Marketing- Funnel Optimization Toolkit

NuSpark Consulting

So let’s review the tools needed to manage an inbound marketing and conversion optimization campaign. Funnel Entrance: Targeting audiences who are exploring solutions. Feel free to download our content marketing template book ; templates we use to prepare and optimize our clients’ content and demand generation efforts. .

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How ABM Masters Do Account-Based Marketing

Terminus

Recently, we joined six other ABM Masters for a webinar to discuss how our B2B marketing and sale teams execute account-based strategies. The experts featured on the webinar were: Tyler Lessard , VP of Marketing at Vidyard. Kristi Bjornaas , Marketing Manager at Reachforce. Deborah Holstein , CMO at EverString.