Albacross

FEBRUARY 10, 2020

While increasing organic traffic was fundamental to our inbound marketing strategy, this new direction meant that converting that traffic and booking demos was more important than ever. That essentially meant 98% of the work our marketing team was doing to drive traffic was ineffective because it wasn’t converting.

Ideal Customer Profiles 105

Ideal Customer Profiles Automation De-duplication Lead Ranking 105

Hubspot

JULY 27, 2023

Gain access to insights from the market and/or internal resources. Creating cold outreach messages. Among others, solutions like ChatSpot allow sales reps to automatically set up new CRM profiles, create new lead segments, generate data from reports, and even send follow-up messages on their behalf. The good news?

Marketing AI 49

Marketing AI Lead Ranking Budget Programs Work Management 49

Televerde

SEPTEMBER 11, 2019

So, you’ve decided to take part in the renaissance and implement marketing automation technology into your organization. As I’m sure you’ve heard, organizations all over the world are finding massive success automating and streamlining their marketing tasks and workflows. Have a clear marketing strategy. How exciting!

Marketing Automation Services 40

Marketing Automation Services Marketing Automation De-duplication Automation 40

Zoominfo

APRIL 23, 2020

Marketing and sales intelligence data is dynamic, which is to say frequently and continuously refreshed. But a lot of marketing, sales, and recruiting professionals don’t know how much data has changed over the past few years! Time to plan your next marketing campaign or start prospecting into your top accounts! JUST KIDDING.

Ideal Customer Profiles 189

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management 189

DiscoverOrg

MAY 7, 2019

Marketing and sales intelligence data is dynamic, which is to say frequently and continuously refreshed. A lot of marketing, sales, and recruiting professionals don’t know how much data has changed over the past few years! This is an introduction to the use and impact of marketing and sales intelligence data on business decisions.

Ideal Customer Profiles 153

Ideal Customer Profiles Marketing Automation Services Enterprise Management Work Management 153

Content4Demand

SEPTEMBER 8, 2021

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. We refresh it regularly when new keywords surface or we learn new things about our buyers.

Intent Data 84

Intent Data Intent Content De-duplication 84