Albacross

APRIL 20, 2022

Now, you can build Segments based on technology insights from HG Insights, the global leader in technographic intelligence. The company stands out from other providers for its data mining technology, which tracks and refines data from over 20 billion unique sources. New Conditional Filters: Create Flexible Segments in Less Time.

De-duplication 52

De-duplication Hubspot Outreach Segmentation 52

Content4Demand

SEPTEMBER 8, 2021

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. Intent data removes the guesswork and the need for forms.

Intent Data 84

Intent Data Intent Content De-duplication 84

Zoominfo

APRIL 27, 2022

For B2B businesses using data to fuel successful sales and marketing efforts, having access to clean data is paramount. Data impacts critical go-to-market functions such as developing your ideal customer profile (ICP ), territory planning , segmentation , lead routing, and sales prospecting. How do duplicates happen?

Ideal Customer Profiles 100

Ideal Customer Profiles De-duplication Data Hygiene Zoominfo 100

Zoominfo

APRIL 23, 2020

Read on to see how data has evolved to drive specific business functions and drive revenue in four main areas. Role of Sales Intelligence In: Data Quality and Management Creating an Ideal Customer Profile Lead Generation The Technology Stack & Intent Data. Data Quality and Management. Can records be combined?

Ideal Customer Profiles 189

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management 189

Heinz Marketing

AUGUST 5, 2021

Connect to third-party systems to trigger sales plays, orchestrate actions in MAS and extend your outreach. Find expansion opportunities by monitoring intent and engagement by product line. Integrations: LinkedIn, Marketo, Drift, SalesLoft, HubSpot, Outreach, PathFactory, Salesforce, and more. Reviews/rating: G2 Rating: 4.3 / 5.

Account Based Marketing 117

Account Based Marketing ABM Marketing Automation Services De-duping 117

DiscoverOrg

MAY 7, 2019

How do you measure data quality? We like DAMA UK’s six parameters for data quality : Completeness : Is the company, contact, or prospect record as complete as possible? Uniqueness : Are there duplicate records? Timeliness : Is the data fresh? Validity : Does the data conform to a common syntax? Intent data.

Ideal Customer Profiles 153

Ideal Customer Profiles Marketing Automation Services Enterprise Management Work Management 153